Cause Marketing Research: Experiential Marketing
‘Experiential Marketing’ is loosely defined as messaging you can touch, feel or view in the real world (not ‘virtually’ or via social media).
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Browse the Cause Marketing research reports by clicking on any of the topics…
- Audience: Community, Customers, Employees, Investors, Media, Policymakers
- Business Goal: Advocacy, Defense, Goodwill, Premium Pricing, Recruiting, Sales
- Cause: Animal Welfare, Crisis Response, Environment, Health, Neighborhood, Overseas, Poverty
- Custom:
- Industry: Consumer Packaged Goods, Controversial, Durable Goods, Restaurants and Hospitality, Retail, Sports and Entertainment
- Tactics: Checkout Donations, Experiential Marketing, Incentivized Behavior Change, Media Relations, Message Testing, Product-Cause Fit, Social Media, Sustainable Business Practices, You buy. We’ll give.
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