Case Study Directory, by Cause: Safety
China Telecom 'Healthy WiFi'
Duracell 'Power Those Who Protect Us'
Mawbima 'Mosquito-Repellent Newspaper'
To help reduce dengue, a Sri Lankan newspaper (Mawbima) engaged in a week-long campaign to educate the public about how to reduce mosquito-borne illnesses. On the final day of National Dengue Week, Mawbima published the world’s first mosquito-repellent newspaper, by mixing its ink with citronella essence, a highly effective natural repellent.