Samsung ‘Memory Recaller’ Case Study

Samsung worked with Alzheimer experts and psychologists from Praram 9 Hospital to build Memory Recaller — a mobile app. The app uses a phone’s camera and facial recognition system to identify the person standing in front of the Alzheimer patient, conveying that information via headphones.

Samsung Memory Recaller App

Script

Connections and memories make our world meaningful. But for Alzheimer patients, the meaning of their world is uncertain and fleeting. They never know when their day-to-day life will fade away, along with their loved ones.

We worked with Alzheimer experts and psychologists from Praram 9 Hospital and built a mobile app to bring back an Alzheimer patient’s world. Samsung presents: Memory Recaller. Add photo, name, and relationship. Plug in earphones. Place the mobile phone in the patient’s shirt pocket. The facial recognition feature detects the person standing in front of the patient. “Pete, your son.” and informs their connection in auto-speech. “Ann, your wife. Joe, your brother. John, your nephew. Kate, your niece. Jane, your grandchild.”

Brought quality of life back to patients with thousands of downloads. Thai Alzheimer’s Association recommended the app to patients. The app gained wide media coverage. The app strengthens connections and memories for patients. Giving them a world they can hold on to.

MEMORY RECALLER. Advised by Praram 9 Hospital. Samsung Galaxy.

Year
2015
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