Pantene "Dad-Do"

2019/11/12 0

In this 2016 Super Bowl commercial, Pantene introduces “dad-dos” (like hair-dos) to show that dads can — and should — spend quality time with daughters.

Pantene 'Labels Against Women'

2019/11/12 0

In this Pantene digital ad, men and women exhibit the same behaviors but are labeled differently, exposing a gender bias double-standard.

SPC #MyFamilyCan Campaign: Introduction

2019/11/12 0

SPC’s #MyFamilyCan campaign urges Australians to #BuyHomeGrown. In this introductory ad, Australia’s largest fruit processor announces that its SPC and Ardmona brands will switch to labels which feature photos of Aussie farmers who grow the food.

SPC's Ardmona #BuyHomeGrown Ad

2019/11/12 0

Nostalgic B-roll of Australian family farms is the background for a stirring reading of Australia’s national anthem. The anthem is followed by a close-up of cans of Ardmona diced tomatoes. The can labels feature a photo of Aussie farmers who produced the tomatoes.

Tide Pods 'Spot the Risks'

2019/11/12 0

Tide educates parents how to avoid the danger to children posed by single-dose laundry packs, including Tide Pods.

Uncle Ben's Beginners: Cooking Contest

2019/11/12 0

The promo ad for The Ben’s Beginners Cooking Contest is part of Uncle Ben’s CSR program to associate its rice with healthier dinner choices and more family time.

Unilever 'Project Sunlight' #BrightFuture

2019/11/12 0

On Universal Children’s Day in 2013, Unilever launched a campaign called ‘Project Sunlight,’ which it describes as “a growing community of people who want to make the world a better place for children and future generations” and “a new initiative to motivate millions of people to adopt more sustainable lifestyles.”