Disney Store 'Toys for Tots'

2018/12/17 0

Windy City Live hosts Ryan Chiaverini and Val Warner joyfully shop at the Disney Store, buying $5,000 worth of toys that will be donated to Toys for Tots. Later, ABC7 Chicago’s meteorologist Tracy Butler presents an oversized $5,000 check from Disney Citizenship to grateful Marines, received on behalf of Toys for Tots. (The $5,000 check represents the value of the donated toys.)

Duracell and Hasbro 'Toys for Tots': "Power a Smile"

2018/12/17 0

Partnership between two for-profit organizations (Duracell and Hasbro) to support the holiday toy drive of a non-profit organization (Toys for Tots). The Duracell ad was part of its #PowerASmile campaign to make a donation of up to 1 million batteries to Toys for Tots for every eligible pack of batteries purchased.

IHOP 'Toys for Tots'

2018/12/17 0

ABC7 Chicago’s Holiday Toy Drive is “presented by IHOP” in talk show and news segments. IHOP is featured as the Toys for Tots drop-off location.

KFC 'Add Hope' Campaign: "Thank You"

2018/12/17 0

KFC launched this Add Hope video to coincide with 2015’s World Hunger Month. The video reviews progress (meals for 100,000 children every day), thanks customers, and then pivots to asking for additional in-store donations.

KFC 'Add Hope' Campaign: "The Story of Hope"

2018/12/17 0

KFC’s Story of Hope commercial features drawings by some of the 100,000 children that the initiative feeds. The ad shows how an undernourished child’s drawing becomes more detailed and colorful when the child is fed by an Add Hope bowl.

Mattress Firm 'Foster Kids' Shoe Drive

2018/12/17 0

Mattress Firm supports foster kids (and attracts customers) by conducting year-round, in-store donation drives, collecting: shoes, money, clothing, pajamas, school supplies and holiday gifts.

Mattress Firm 'Foster Kids' Campaign: "Pajama Drive"

2018/12/17 0

Mattress Firm is running two commercials in tandem, both featuring Simone Biles: A standard ad AND a cause marketing ad promoting a pajama drive for foster children. Pajama donations are collected inside Mattress Firm stores..